Welcome to the BA (Hons) Advertising, PR and Branding
This degree brings together advertising, public relations and branding into an integrated curriculum. You will learn qualitative and quantitative research methods, including digital data analytics, to generate insights into consumer behaviour.
Overview
A degree from Middlesex University is a sign you can meet the professional demands employers are looking for. Our graduates have gone on to work for companies such as
Ogilvy, Warner Bros, Universal, Adidas and many more.
Why choose Advertising, Public Relations and Branding BA Honours at Middlesex?
This unique degree is the only one in the UK which combines the triple threat of advertising, public relations and branding.
It is a brilliant opportunity to become a great all-rounder in modern media practice or to specialize in one of the core disciplines.
We are looking for highly motivated students seeking a career in the world of marketing and communications whether that's working for a brand, an agency, a start up, a blue chip company or the public sector.
What you will gain
People are constantly creating, consuming and sharing content in new and innovative ways. If you’re passionate about working in advertising, brand management or publicity campaigns, then this course will set you up with the tools you need to succeed.
You'll develop an understanding of the roles that PR, advertising and branding play across society. You'll also build a portfolio of work by planning and implementing campaigns, producing adverts and other kinds of promotional content for both traditional and online channels.
These insights will inform the design, development and pitching of creative work and campaigns, which will see you producing strategy documents and promotional media, including social media content, adverts, events and videos, to help build your portfolio.This innovative course explores a broad range of subjects and practices within the fields of advertising, PR and branding, from creative advertising and promotional video production to social media PR and place branding.
Career Option
As a graduate, you can start a career in internal communications or information management, work in the communications department of commercial or non-profit organisations, or work in a PR or Advertising Agency.
