Welcome to the MSc Marketing

The aim of this programme is to train marketing professionals who will be able to carry out marketing activities in various business and non-business organizations, institutions, and enterprises. With the acquired theoretical and practical knowledge, the graduates will be able to develop a marketing strategy, manage marketing activities and projects in a broad sense, manage various projects, processes, and professional programs, develop and apply marketing tools, and coordinate the implementation of tasks.
Job opportunities exist in the following positions at Hungarian and foreign SMEs, multinational corporations and international organizations:

• International trade (procurement) manager
• Market researcher and market analyst
• International marketing strategic planner
• International marketing consultant
• Brand manager
• Marketing controller