Welcome to the BA UX/UI Design

User Experience (UX) and User Interface (UI) design is one of the most popular fields in today’s creative industries. As a result of talented designers and researchers, UX/UI-design technology, data and services are becoming more accessible and more enjoyable than ever. Since many products are similar, the key to achieving success in UX and UI design is to focus on users and their experience. How a user interacts with an application, service or product makes a huge difference.
The interdisciplinary programme in UX/UI offers students an understanding of topics including user experience, visual interface design functionality, techniques and services. The course focuses on the complex field of emotional interaction between humans, technical devices and interfaces. Become part of our fascinating broad UX/UI approach and help shape the digital future.
Career options with a degree in UX/UI Design
Graduates from the UX/UI programme will be equipped with the following competencies:
- Understand and leverage ethnographic research
- Identify and introduce trends in emerging technologies like AR/VR/XR, IoT and AI
- Develop forward-thinking concepts using personas, user journeys, user maps, wireframes etc.
- Create visual design comps and prototypes with industry-standard software (Sketch, Adobe CS, InVision)
- Conduct interactive usability tests
- Collaborate effectively with project stakeholders and partners
- Communicate product vision and strategy both verbally and visually to teams and clients
- Implement together with engineers