Doctor of Business Administration

Doctor of Business Administration

The Doctor of Business Administration (DBA) is specially designed for senior professionals. This programme provides a platform for interested professionals to pursue the highest professional excellence of learning and development in a specialized field of work or career. Besides, the Doctor of Business Administration programme strives to heighten professionals’ level of confidence in facing work and life challenges, and it focuses on enhancing specific job-related skills and competencies particularly in the field of business and marketing. Most importantly, this programme embraces continuous improvement and lifelong learning an indication that one is progressive in his/her approach to personal and professional development and career advancement. The programme combines advanced coursework with significant research components, focusing on both theoretical and practical aspects of business administration. Through individual, group assignments and projects, students will be able to utilise and apply existing knowledge and research in finance, marketing, management, entrepreneurship, and more.

Learning outcomes; Conduct research with minimal supervision and adhere to legal, ethical and professional practices. Interpret research findings and recommend solutions using scientific and critical thinking skills. Develop critiques, theories and concepts in business Demonstrate managerial and leadership qualities through effective communication and professionalism.