Welcome to the B.A Communications (Sports)

Degree in Sports Communication can pursue careers as Content Creator, Creative Director, Digital Strategist, PR Specialist, Brand Strategist, Journalist, News Anchor, Business Reporter, Marketing Coordinator, Copyrighter, Managing Editor, Social Media Manager, Product Advertising Manager, Content Advertising Manager, Web Producer, Social Media Planner
Communication plays an integral part in the sports world, and it is imperative for sports professionals to have a strong communication foundation in order to be successful and competitive. Clemson’s sports communication major provides a multi-faceted and diverse approach to sports communication through examining areas such as social media, public relations, organizational communication and interpersonal communication. Our students gain a strong theoretical foundation that allows them to understand why certain messages work, and how to optimize communication in the sports context. During your time in this degree program, you’ll be enabled to develop a customized study plan that allows you to focus on your areas of interest. Our program also provides extensive opportunities to network with people who work in the sports communication industry.