The
digital transformation of business is accelerating, and customers are
increasingly empowered and selective. This program will give students the
skills to design effective digital marketing campaigns, apply a strategic
approach to planning digital transformation, re-design and reimagine businesses
and products driven by new technologies and understand consumer motivation and
the fundamentals behind search engine algorithms.They will also learn how to
develop innovative ideas using the design thinking process among other ideation
techniques.
Career
Path
Graduates
of this program can pursue careers in Design Thinking Consultant, Brand Manager,
Search Engine Optimization, Social Media Marketing Manager, Innovation
Consultant, Specialist, User Experience (UX) Designer, Digital Transformation
Manager, E-Commerce Strategist, Product Development Manager, Customer
Experience Specialist, Growth Marketing Analyst, Digital Adoption Manager
1. Bachelor Certificate
2. Bachelor Transcript
3. English proficiency Letter from University
4. Statement of Purpose
5. Passport
6. Recommendation Letter
7. CV
8. WASSCE/A level Certificate
EU Business School - Geneva, will accept, for the purposes of meeting the English proficiency requirement, English taken in 12-year education, or English is designated as the primary and official language and the principle language of instruction. If you do not meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme with the university or submit
1. English language proficiency at a minimum of IELTS band 6.5 (or equivalent) or PTE Score or Duolingo English Test score before you start your course.
