Master of Arts- International Sport and Event Management

Masters Degree 2 Years On-Campus Germany
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About This Programme

The sports & events sector is booming. Business is international nowadays, and the sports & events industry is no exception. The master’s programme International Sport & Event Management prepares you for these demands with a globally oriented, interdisciplinary education. At the University of Europe for Applied Sciences (UE), we educate our students from day one to become managers in the areas of Sports, Event, and Marketing Management. You can look forward to special highlights, such as seminars and projects with partners from business, sports, and academia. In addition, this master’s programme can easily be combined with a second job, as our lectures take place between Wednesday afternoon and Saturday evening. From football to fashion, concerts to trade fairs – live events shape the world and are of huge economic importance.

Career Path

Graduate career includes International Sports Marketing Manager, Sponsorship & Partnership Manager, Sports Event Director, Stadium or Venue Manager, Athlete Relations Manager, Sports Business Consultant, Fan Engagement Strategist, Sports Facility Operations Manager, Sports Analytics Specialist, Sports Licensing & Merchandising Manager, Global Event Producer, International Event Planner, Hospitality & Guest Experience Manager, Festival Director, Trade Show & Expo Manager, Event Logistics Coordinator, VIP Services Manager, Event Sustainability Advisor, Cultural Event Strategy.

Eligibility Requirements
Post Study Work Visa
Post Study Work Visa availability - YES
Admission Requirement
We’ve simplified the admission process to help you get started quickly and easily. You can find all requirements for admission to the University of Europe for Applied Science below;

1. Bachelor Certificate

2. Bachelor Transcript

3. English proficiency Letter from University

4. Statement of Purpose

5. Passport

6. Recommendation Letter

7. CV

8.  WASSCE/A level Certificate

English Language Requirement

University of Europe for Applied Science will accept, for the purposes of meeting the English proficiency requirement, English taken in 12-year education, or English is designated as the primary and official language and the principle language of instruction. If you do not meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme with the university or submit 

1. English language proficiency at a minimum of IELTS band 6.5 (or equivalent) or PTE Score or Duolingo English Test score before you start your course.

Programme Details
Masters Degree Level
2 Years Duration
On-Campus Mode
Germany Country
Intakes
March, 2026
July, 2025 → January, 2026
Closed
September, 2026
November, 2025 → July, 2026
Open
March, 2027
July, 2026 → January, 2027
Likely Open
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