The Bachelor of Science in Marketing equips students with the essential strategic, creative, and analytical tools needed to understand consumer behavior, build powerful brand identities, and drive market engagement. This comprehensive degree program integrates core business principles such as corporate finance, economics, and management with specialized coursework in digital marketing, consumer psychology, market research, brand management, and social media strategy. Through hands on campaigns, data analysis, and real world projects, future marketing professionals develop a deep understanding of how to identify target audiences, analyze market trends, and execute omni channel promotional campaigns. Ultimately, graduates emerge thoroughly prepared to boost brand awareness, optimize customer acquisition, and direct strategic initiatives across corporate marketing departments, advertising agencies.
Graduate Path
Graduates with a marketing degree enter a versatile career path, stepping into roles such as digital marketing specialist, brand manager, market research analyst, content marketing coordinator, social media manager, public relations specialist, and advertising account executive across corporate organizations, creative agencies, and modern digital enterprises.
F-1 International Student can work up to 20 hours per week and full time during official school breaks and vacations. Post completion Optional Practical Training allows graduates to work for 12 months and STEM graduate are eligible for up to 24 month extension.
We’ve simplified the admission process to help you get started quickly and easily. You can find all requirements for admission to Mount Aloysius College below;
1. WASSCE Certificate/A-Level
2. School Transcript
3. Testimonial/Recommendation Letter
4. Travelling Passport
5. CV
6. All applicants must be at least 23 years old
The college accept, for the purposes of meeting the English proficiency requirement, evidence of English where English is designated as the primary and official language and the principal language of instruction. Such student must submit English proficiency letter from their school. For applicants who do not yet meet the English language requirement, must submit
Recognized English Proficiency Tests; Students may submit one of the following minimum scores of IELTS: 6.5 overall band score (or equivalent), TOEFL or PTE: Score of 60, Duolingo English Test: Score of 120.