Bachelor of Business Administration (Hons) - Digital Marketing

Our Bachelor of Business Administration (Hons) in Digital Marketing is an undergraduate program that focuses on the strategies and tools used to promote products and services in the digital space. The curriculum typically includes subjects like social media marketing, search engine optimization (SEO), content marketing, email marketing, web analytics, and digital advertising. Students gain practical experience through internships, case studies, and projects, enabling them to apply theoretical concepts in real-world scenarios.

Career Path

Graduates of this program can pursue careers as Digital Marketing Specialist, Social Media Manager, Content Marketing Strategist, SEO (Search Engine Optimization) Specialist, PPC (Pay-Per-Click) Campaign Manager, Web Analytics Expert, Email Marketing Specialist, Affiliate Marketing Manager, E-Commerce Marketing Manager, Brand Strategist (Digital Focus), Influencer Marketing Coordinator, Digital Advertising Manager, Online Community Manager.

Eligibility

Admission Requirement

We’ve simplified the admission process to help you get started quickly and easily. You can find all requirements for admission to Chandigarh University below;



1. WASSCE/A level Certificate 

2. School Transcript

3. Passport

4. Recommendation Letter

English Language Requirement

Chandigarh University,  will accept, for the purposes of meeting the English proficiency requirement, English taken in 12-year education, or English is designated as the primary and official language and the principle language of instruction. If you do not meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme with the university or submit 

1. English language proficiency at a minimum of IELTS band 6.5 (or equivalent) or PTE Score or Duolingo English Test score before you start your course.

Intakes


September, 2025

From January, 2025 to September, 2025

Open

January, 2026

From May, 2025 to November, 2025

Open

September, 2026

From November, 2025 to September, 2026

Not Open

January, 2027

From May, 2025 to November, 2026

Not Open

September, 2027

From November, 2026 to September, 2027

Not Open