The
Doctor of Business Administration with a concentration in Business Intelligence
& Data Analytics (BIDA) prepares business executives with the knowledge and
acumen to solve complex business problems, enabling organizations to remain
competitive in the 21st-century globalized economy. Through the use of data
analytics and Business Intelligence (BI) tools, doctoral students gain valuable
insights about customers, competitors, internal operations, and external
variables that influence organizational strategy, and enhance their ability to
make better strategic decisions. Doctoral students in this concentration
analyze business data with the specific intent to improve the efficiency and
effectiveness of business operations while becoming fastidious about future
predictions and strategic implementation. Students develop a strong foundation
in executive analytics using critical business intelligence tools such as
artificial intelligence (AI), predictive and prescriptive analytics, and
decision support systems.
Career
Path
Graduate
careers include Chief Data Officer (CDO), Business Intelligence Director, Data
Scientist (Executive Level), Quantitative Modeler, Business Analytics
Consultant, Operations Research Analyst, Enterprise Data Architect, Machine
Learning Strategist, Data Governance Manager, Application Architect (Data
Systems), Predictive Analytics Manager, Big Data Solutions Director, Data
Strategy Consultant, BI Project Manager, Data Visualization Lead, AI/ML
Business Integration Lead, Data Quality Assurance Director, Academic Researcher
/ Professor (Analytics), Digital Transformation Executive (Data-Driven).
1. Bachelor Certificate and Transcript
2. Masters Certificate and Transcript
3. English proficiency Letter from University
4. Statement of Purpose
5. Passport
6. Recommendation Letter
7. CV
8. Statement of Intent
Westcliff University will accept, for the purposes of meeting the English proficiency requirement, English taken in 12-year education, or English is designated as the primary and official language and the principle language of instruction. If you do not meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme with the university or submit
1. English language proficiency at a minimum of IELTS band 6.5 (or equivalent) or PTE Score or Duolingo English Test score before you start your course.
