Welcome to the BA. Social Media and Digital Marketing

The bachelor’s degree in Social Media and Digital Marketing at UEHS is designed for people who want to link their development and professional future with professional activities in the field of social media and e-commerce. Students learn practical skills in creating and promoting themselves on the Internet, as well as comprehensive business and marketing activities, including planning and impact analysis. 
You'll learn the fundamentals of the discipline, from media planning and buying to brand identity, marketing, and communications. You'll explore the impact of social media on society, politics, and the economy plus the practical elements of using social media as a business tool. You’ll have the chance to apply your skills in a specific area of interest within the creative industries  choose from Cosmetics and Beauty, Fashion, Games, Lifestyle, or Music.
Career Path
These include:Marketing and social media manager, Digital marketing and events co-ordinator, Digital marketing assistant, Social media officer, Digital brand manager, Marketing and content executive.