Bachelor of Business (Hons.) Marketing

Bachelors Degree 3 Years On-Campus Malaysia
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About This Programme

Students will develop an understanding of the key concepts underlying marketing practices, while acquiring the necessary skills to embark on professional marketing careers. Specialisation modules Consumer Behaviour, Global Marketing, Integrated Marketing Communication, Marketing and Sales Management Marketing Research, New Product and Innovation Management, Service Marketing. Gain a comprehensive working knowledge of management operations as well as communication & leadership skills. Prepares students for postgraduate studies locally and abroad. Exposure to actual working environments through industry visits & internship programmes.

Career Path

Marketing Personnel, Sales Personnel, Advertising Personnel, Product Manager, Banker, Marketing Consultant, and many.

Eligibility Requirements
Admission Requirement
We’ve simplified the admission process to help you get started quickly and easily. You can find all requirements for admission to INTI International University below;


1. WASSCE/A level Certificate 

2. School Transcript

3. Passport

4. Recommendation Letter

English Language Requirement

INTI International University will accept, for the purposes of meeting the English proficiency requirement, English taken in 12-year education, or English is designated as the primary and official language and the principle language of instruction. If you do not meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme with the university or submit 

1. English language proficiency at a minimum of IELTS band 6.5 (or equivalent) or PTE Score or Duolingo English Test score before you start your course.

Programme Details
Bachelors Degree Level
3 Years Duration
On-Campus Mode
Malaysia Country
Intakes
January, 2026
January, 2025 → November, 2025
Closed
May, 2026
June, 2025 → March, 2026
Closed
August, 2026
June, 2025 → June, 2026
Open
January, 2027
January, 2026 → November, 2026
Open
May, 2027
June, 2026 → March, 2027
Likely Open
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