The major in Advertising and
Public Relations with a concentration in Advertising prepares students for
positions in advertising including, but not limited to, media buying or sales,
campaign management and advertising creative. Students in advertising receive a
well-rounded experience in both the creative and management side of the
business. One minor is required to allow students to gain additional experience
in an approved related area. The Advertising concentration in the Bachelor of
Science in Advertising & Public Relations program is offered through the
School of Journalism and Strategic Media in the College of Media and
Entertainment at MTSU. Students will select from either a concentration in
Advertising, Public Relations, or Public Relations with an emphasis on the
recording industry. Advertising professionals inform the public about goods and
services, build brands, manage social media, and encourage audience action
through advertising messages. The Advertising concentration at MTSU offers
preparation for diverse advertising careers.
Career Path
Career possibilities await in
agencies, in industry and in non-profits and government. Typical opportunities
for advertising majors include, Account executive, Account planner, Brand
manager, Business development manager, Campaign manager, Communications
specialist/executive, Content director, Copywriter, Corporate communications
director.
1. WASSCE/A level Certificate
2. School Transcript
3. Passport
4. Recommendation Letter
